22% More Conversions with Targeted Gift Card Campaign
Chilimobil is a Swedish MVNO offering flexible, great-value subscriptions to customers nationwide. Known for its digital-first approach and transparent pricing, Chilimobil continues to grow by combining simplicity, innovation, and excellent customer service.
The Results
+22%
Conversion uplift
8.3%
Visitor Engagement
average number of visitors engaging with the offer
-51%
Per approved purchase
proving that smart, data-driven incentives can deliver strong growth at impressive cost efficiency.
The Challenge
Chilimobil wanted to increase online subscription conversions by testing how targeted, personalised incentives could drive stronger engagement and sign-ups without resorting to broad discounts.
Solution
Now Interact implemented an A/B test using its Smart Offers technology to present select visitors with an exclusive third-party gift card offer. The controlled setup ensured that rewards were only distributed for approved, completed purchases delivering higher conversions while keeping costs firmly in check.
"Thanks to Now Interact’s technology and team, we were able to deliver highly targeted incentives and measure their impact with very little effort from our side. The results were clear and exceeded expectations, showing how powerful personalized offers can be in driving digital sales while at the same time giving our customers something extra."
Hans Carlsson, Chilimobil
